About
Local Rankies

From Cooking Blog to SEO Authority

My Unstoppable And Unexpected Journey into SEO

Before 2013, I, Amber, had never even heard of SEO. My introduction to this world was purely by chance, and it’s a story that still surprises me today.

TheRecipes blog

The Beginning of My Passion

I’ve always been passionate about reading. As a child, I would devour books, articles, and magazines, always eager to learn something new.

One day, while flipping through a magazine, US by The News, I came across an article about monetizing websites through Google Ads. This was a completely new concept for me, and it sparked a curiosity that I couldn’t ignore.

At the time, I had a simple blog on Blogger, where I shared my love for cooking. I had a vast collection of recipes from various chefs, and I posted them regularly. The idea that I could earn from something I loved doing was both exciting and unbelievable.

Google Adsense

My First Step Towards Google AdSense

After reading that article, I immediately applied for a Google AdSense account. To my surprise, within a few days, my account was approved!

I was thrilled and eagerly waited for the earnings to roll in. But days passed, and nothing happened. I couldn’t figure out what went wrong.

Article writing in Magazines

The Realization and Breakthrough

Around the same time, I began writing for well-known publications like Dawn and Dalda ka Daster Khan. I also joined several freelancing groups and promoted my blog, hoping to attract readers and, eventually, income. That’s when I started hearing about SEO.

As I interacted with more people, I received feedback about my blog. Several people reviewed my site and gave me an honest opinion: “You’ve launched it without proper planning, so ranking it now would be tough.”

It hit me hard, but I wasn’t one to give up. I dived deep into SEO, learning strategies, understanding website optimization, and familiarizing myself with the ever-changing Google algorithms.

And finally, I did it. I ranked my website! Not only did it start earning, but I can proudly say that my site became unbeatable, weathering all the major Google updates without a hitch.

Freelancing Services

Offering Services and Expanding

Once I got a solid grasp of SEO, I decided to take it to the next level. I began offering my services on various freelancing platforms, and soon, I became a Level 2 and Level 4 seller on two different sites.

My confidence grew as I helped others succeed with their online presence, and I saw the potential of what I could build for myself.

In addition to freelancing, I created an Amazon affiliate blogs, applying my SEO expertise to drive traffic and generate income.

This blog became a significant source of revenue, and eventually, I flipped it for a handsome profit, further solidifying my skills in both SEO and digital entrepreneurship.

Stepping into E-commerce

Stepping into E-commerce

In 2022, I enrolled in the iSkills E-commerce training program and started my own online store. This was a completely new world, combining my SEO knowledge with e-commerce strategies. The journey was challenging, but it was rewarding to see my store grow. 

One of the aspects I truly enjoyed in e-commerce was working on Meta Ads (formerly Facebook Ads).

It’s a fascinating platform that allowed me to dive deeper into targeting and customer acquisition strategies, and I found it quite exciting to see the direct impact of well-optimized ad campaigns on my store’s performance.

2024: A New Chapter Begins

Now, in 2024, I’ve set my sights on the next big venture – starting my own digital marketing agency. With years of experience, knowledge, and hard-earned skills, I’m ready to take on new challenges and help businesses thrive in the digital world.

Wish me good luck as I embark on this exciting new chapter!

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